Ken Mason III | Creative Director
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CDW: People Who Get It

    When your vocabulary consists of virtualization and cloud convergence, it's easy to feel somewhat misunderstood. That's where CDW comes in. We brought to life these complex IT solution areas through engaging metaphors to help deliver the

 

 

When your vocabulary consists of virtualization and cloud convergence, it's easy to feel somewhat misunderstood. That's where CDW comes in. We brought to life these complex IT solution areas through engaging metaphors to help deliver the elaborate ins and outs.

 

 

 

 

 

99% of businessmen and women love statistics.

Numbers are everything. Sales figures. Growth projections. It’s all about the bottom line. Throughout the work, trending facts and hard-hitting industry statistics were woven into the creative to prove that we understood the challenges our IT professionals are facing. And that we know how to solve them.